About Us

What started as a small side hustle at home has grown into a full-blown sparkle obsession. Foundzoo was born from a love of bold, statement making jewelry and a dream to bring luxury level shine without the markup.

Rooted in a love for elevated essentials and bold statement pieces, our jewelry blends edge with elegance, creating collections that feel both luxurious and glamorous. What started as a passion project, often built in the quiet hours of the night (fueled by vision and a whole lot of coffee), quickly evolved into something more. Each piece is crafted to stand out whether you're layering for everyday wear or dressing for the spotlight!

Jewelry isn’t just an accessory, it’s your signature, your edge. We love pieces that are bold, unique, and fun!

Self-care, style, and personal expression all play a role in how we feel. Whether it’s putting on your favorite outfit, stacking your go-to jewelry, or simply taking a moment for yourself, feeling good is the foundation of showing up as your best self.

Whether you love bold statement pieces or sleek, everyday essentials, our collections intertwine luxury with confidence because feeling your best should be effortless.

We hope you find something you love. You bring the confidence. We bring the shine.